Sharing the Gospel in a World Filled with Good News Messages

Here are five elements that makes people share good news.
All people seem to possess an innate ability to share a gospel message. Whether it’s an exercise regimen, a holistic health remedy, a debt-reduction strategy, or any of a myriad of other supposed life-hacks, people of all personality types are bold and courageous when it comes to championing their good news message.
The words used give insight into the worshipful undertones they purport: “life-altering” and “transformative” seem to top the list. The relative value of such plans or products aside, the way they captivate our attention and our conversations provide insight into the lack of evangelistic fervor demonstrated by many supposed followers of Jesus.
What’s required for people to speak good news?
First, a shared need
The assumption driving good news messages is that all people have a common need, even those who might not know they do. People can relate to feeling fatigued from time to time, struggling with nagging health challenges, battling a pervasive mental fog, wishing their waistline was a bit smaller, or the fear of living paycheck to paycheck.
These challenges seem common, so when someone has an apparent solution to remedy one or more of these problems, it’s assumed that everyone else needs the answer as well. We’d be foolish or selfish to keep a message to ourselves if so many of our friends and family members are looking for answers to the same questions.
Could our evangelistic apathy be traced, at least in part, to a minimization of sin and the necessity of salvation from the wrath of God due to all sinners?
Second, personal transformation
Those gossiping their good news life-hacks have personally benefited from the message they share. For some, this benefit is financial. …Continue reading…


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